This article talks about creating and editing responsive search ads on the Google Ads mobile app. Learn more About responsive search ads Responsive search ads let you create an ad that adapts to show …

There are several types of mobile ads, including call-only ads, app promotion ads, and more. These are shown only on mobile devices. You create these ads specifically for tablets or mobile phones. Ads …

Types of mobile ads Text ads Image ads Mobile app promotion ads Call-only ads Mobile image ads requirements To create image ads, your campaign must be opted into the Display Network, either as …

This article includes instructions for how to use the mobile device targeting in the Settings tab. These settings let you focus your ads on specific types of devices. Before you begin Start by reading more …

Search campaigns Business information allows you to complement your existing desktop and mobile text ads with business assets like business name and business logo. These assets can help you …

Five mobile advertising strategies Start building your mobile presence with Google Ads. Mobile searches make up more than half of searches on Google.com and for many advertisers, the majority of traffic …

Create effective Search ads Official guide to optimizing ads and messaging on Google Search Top 3 tips: Implement at least one responsive search ad with 'Good' or 'Excellent' Ad Strength per ad group.

App campaigns can help you promote your apps across Google’s largest properties including Search, Google Play, YouTube, Discover on Google Search, and the Google Display Network.

About responsive search ads Responsive search ads let you create an ad that adapts to show more relevant messages to your customers. Enter multiple headlines and descriptions when creating a …

Some advanced mobile and tablet targeting options aren't available for other campaign types. For example, you're selling accessories for mobile phones and you want to show your ads to people who …